Let’s start with a truism. No accountants complain that their clients are paying them too much. Conversely there are five main reasons why accountants think their clients are paying too little: 1. They haven’t put the basic fee up to … Read More
Mark Lee has been a regular blogger here since 2006. His blogging topics, articles and books all contain insights, tips and advice for professionals who are determined to be more successful.
You can now choose which of two main headline themes you want to follow. All Mark’s blog posts are categorised as being related to helping you to STAND OUT or to help Accountants keen to achieve greater success.
This is for professionals who want to have more impact, to win more work and to be better remembered, referred and recommended.
This is for accountants who are determined to be more successful whether they are running a practice, starting a practice or are an employee in practice. The blog contains much in the way of strategic advice, career advice and common sense advice. Many of the STAND OUT blog posts also appear on the Accountants’ Blog.
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Let’s be realistic. If you did some work for a client but they weren’t happy because you made a big mess of it, would you insist on charging them extra to correct your mistake? I hope you wouldn’t even consider trying … Read More
Many accountants claim that they secure much of their new work through word of mouth referrals. This suggests that clients are making positive comments about their accountants. They may do that if they’re particularly happy but in the same way … Read More
Press Release Renowned accountants’ mentor and commentator, Mark Lee, has teamed up with a Tokyo University for what he is calling an outsourcing knowledge experiment. This new service is quite distinct from Microsoft’s recently announced holoportation which uses different technology. … Read More
Too many accountants struggle to distinguish themselves from their competition. This is a shame as it is what makes each of us different that makes us memorable and the reason why clients engage us. Challenge this if you must. Tell … Read More
A research student asked me this question and, after drafting a short reply, I have now expanded my response as it may be of wider interest: “As regards how much of my business comes from social media, forgive me but … Read More
Some years ago I spent a lot of time with a lovely guy* whose focus was team building in larger businesses. One day he asked if I would introduce him to my contacts in a specific company he was targeting … Read More
After being ranked in the top 3 of online influencers by the ICAEW I was recently interviewed about my social media journey. The following extracts may be of interest. When and why did you start using social media? It was … Read More
It’s not often that you see a huge supplier to your business sector subliminally promoting you. Maybe that’s stretching the facts but I was amused to see a recent post on the Sage One blog titled: TrustMark. TrustMark is a … Read More
I tried to do something different this year. Like many others I stopped sending cards to everyone a while back. These days cards sent with a personal message can STAND OUT positively as they are now much less common … Read More